A UNIVERSIDADE CORPORATIVA E O PROGRAMA DE INTEGRIDADE

O CASO DA CAIXA ECONÔMICA FEDERAL

Abstract

Global and local economic, technological, social and cultural changes demand new skills from professionals, especially in the corporate environment. On the one hand, companies want to be competitive by increasing productivity and innovation and, on the other, they need to comply with the government's legal requirements. Many rules created by the government and controlling bodies, as well as inspection actions, aim to combat corruption, fraud and irregularities which represent a risk to the market. Corporate education presents fundamental actions for achieving the company's strategy, both in the competitive aspects, focused on productivity and innovation, and in the aspects of compliance, ethics and organizational culture. This study aims to analyze the importance of Caixa Econômica Federal's Corporate University in the company's Integrity Program from 2015 to 2019. In due course, it is intended to expand and deepen this research for the years 2020 to 2024, including other aspects not covered in this work. The methodology of this research is qualitative, being a case study with the analysis of documents from CAIXA and federal government institutions. The results indicate that the creation of laws and decrees with the aim of improving corporate governance and compliance, together with the guidance and supervision of control bodies, have promoted the implementation and consolidation of improvement actions related to ethical values and compliance. It can be concluded that Caixa Econômica Federal's Corporate University and Integrity Program promote important improvement actions in various aspects of the company, bringing benefits to all stakeholders and, consequently, being fundamental to the organization's strategy.